Gamification

Adopting a Gamified E-learning Approach to Boost Workforce Engagement, Fortify Knowledge Retention & Improve Business Growth

adopting a gamified e-learning
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In today’s digital world, majority of the organizations choose game-based learning as an effective way of engaging employees who enjoy fast-paced learning and mobile collaboration. Gamified learning is not just creating simple games for learning, but applying different game mechanics to real-life workplace situations. Different applications such as product inventory for sales personnel, flight simulations and consumer marketing apps use games, irrespective of diverse geographic locations. Therefore, points, scores and leaderboards have become natural extensions for improved workplace performance. There are several training programs that fail to engage workforce because they convey information in a decontextualized manner which is too text heavy. Therefore, it is crucial to incorporate exciting games with e-learning to boost the overall training experience.

The main idea behind incorporating games in e-learning is to improve the engagement level. The world of fantasy is interactive in a way that the real world is not. So, integration of games with e-learning boosts engagement, motivation and retention. These are the factors that have resulted in improving the trend of gamification. Through games, learners play with an aim to win, thereby accessing more courses and improving their knowledge competency levels. As per the survey conducted by Pew Research Center, 53% of the people said that by the year 2020, the trend of gamification in e-learning will be widespread. Outlined below are the core concepts of games when introduced for corporate training:

  • Recognition & Achievement 

Considering different types of training courses, several types of reward mechanisms such as awards and leaderboards are followed by enterprises:

Leaderboards display the list of players and their individual scores based on their achievements. This method is useful for competitive processes and encourages teamwork.

Awards are given to the winners on achieving target goals, thereby motivating them to learn more.

Achievements reflect the performance matrix of individuals who participated in the game. These are emerging as a popular trend across different industry verticals because of their inclusion in the latest game consoles used to provide an effective learning experience.

  • Attaining goals through games

Most of the times, game-based activities focus on learners’ goals with a defined set of ‘win’ situations and challenges to be addressed. So, there is a connection between games and learning, with participants undergoing each level to achieve desired results, move to the next level and improve progress during the game. This helps to build confidence in the learner on completing a certain level.

  • Evaluate performance

As learning goes forward through the game, analyzing an individual’s performance becomes crucial. It is similar to giving performance feedback to the learners on what they have done and what are their improvement areas, thereby identifying the steps on how to reach the next milestone.

Gamification strategies are seen for different aspects from healthcare (wellness programs) and military (simulations) to Government offices (behavioral tactics). So, whether you enjoy games or not, it is essential to understand their role in reshaping the modern training landscape. Gamified e-learning has evolved as an effective tool to encourage the workforce to access training courses and drive lucrative training outcomes. Rewards, badges and leaderboards earned through games make learning more fun and compelling. The feeling of winning or losing evokes emotions that develop the desire among the employees to learn and perform better. Undoubtedly, games make the curriculum more engaging, keeping learners hooked till the training is complete and encourages them to perform better at the workplace.

Suggested Further Reading: Strategic Gamificationby LearningPool – www.learningpool.com/wp-content/uploads/2018/02/Strategic-gamification_Learning-Pool-and-Barclays.pdf

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